Lada is a car brand under AvtoVAZ, which is a Russian car manufacturing company based in Tolyatti, Samara Oblast. Almost all cars coming from AvtoVAZ vehicles are branded as Lada. In the last two decades of the Soviet Era, Lada became well-known in Russia and Eastern Europe.
Lada logo depicts a Viking sailing ship which is the meaning of the brand itself. Among car logos, it has a unique presentation of their company. Aside from the uniqueness of its meaning, this logo is also unique because it looks like a ship though it represents a car. It has really the unique representation among car logos. Car logos represent the car company they are from. It is a visual appearance of a car brand. The car logo represents the company itself.
In order to improve its popularity, Lada participated in a car race entitled World Touring Car Championship. The team used the Lada 110 in the race during 2008’s season. They became a two-time champion with James Thompson. Until today, Lada still thinks of new car technology development to become globally competitive in the field of car manufacturing. And just like other companies, they are doing ways to achieve their goal.
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